What if I told you there’s a secret weapon to generating high-quality videos at an unprecedented speed?
AI video production is disrupting the market as traditional companies have been creating video content taking weeks of time and spending $5000-$20000. On the other hand, AI-driven companies are creating high-quality videos in hours with AI tools in a matter of hours.
In fact, 75% of video marketers are already using AI tools for video creation.
But here’s the catch…
The majority of the businesses aren’t leveraging AI tools to generate video content.
Meaning… this is the time where your competitors are running away with the market and creating the best video content without spending months of time and $10000!
In this article, you will learn about:
- Why AI video content is beating the competition
- How to pick the right AI video solution for your business
- How to measure the ROI of AI-generated video content
- Actionable tips and tricks to start using AI video today
Why is AI video content beating the competition?
AI-powered video is slaying the competition. So what’s up with traditional video marketing? Let’s find out…
Traditional video production is a costly and time-consuming job, to begin with.
You need to find a videographer, hire the crew, rent the equipment, book the location and edit the video for days/weeks.
The whole process can cost you anything from a few hundreds to a few thousands of dollars for just a few minutes of final content.
AI just disrupted the industry by offering video content creation in hours with reduced budget and process of just only content. As mentioned earlier, the companies are saving up to 80% in time and budget over traditional video production methodologies. That’s not a 10% improvement we’re talking about here, that’s a 200% improvement!
Imagine,
Weeks to hours, thousands of dollars to hundreds. And the video quality is just improving every day!
Enter… The rise of AI video production agencies
One of the things most business owners don’t know (or don’t want to believe) is that they don’t need to do this alone.
AI companies like Synima for AI video production can produce professional-grade content for you with minimal hassle of doing the work.
AI video production agencies are taking over in this booming market. The demand for AI videos has been on a rise, which has given way to many AI production agencies in the market.
So what do you have to gain by using AI video production?
The benefits
Now that we have got a fair idea of AI video content production and how this whole process has been changed, let’s see why this matters to your online presence?
Speed is of the essence here. In today’s world, you need to move fast. And AI allows you to do just that. It allows you to produce many pieces of content as fast as you can think of.
Another important thing that you don’t have to compromise with is consistency.
AI gives you the power to keep your brand’s look and feel across all your videos without you having to do any extra work on your part.
AI takes personalization to the next level. You can create a single video and then create different versions of it for various customers automatically.
Picking the right AI Video solution
Well, there are numerous AI tools out there that claim to produce high-quality AI videos for your business. But the truth is that not all of them are created equal.
When it comes to evaluating AI tools, you need to do thorough research. Understand your use case.
- Are you creating social media content?
- Are you creating product demo videos for your content?
- Are you trying to create informative videos?
- Or are you simply trying to train your staff with tutorials?
AI video tools are built for various purposes. While some are good at creating short-form social media content others are better for long-form educational or training videos.
Some of the things to look for in AI video tools are:
- Ease of use
- Quality of the output
- Customization capabilities
- Integration capabilities
- Support and training
You see, most businesses end up outsourcing AI video content production to AI video agencies rather than trying to build one in-house for their business.
ROI of AI video content production
Alright, let’s cut to the chase.
Video is the king when it comes to online content engagement. But high production costs of traditional videos have kept many businesses away from this medium.
But AI is changing this calculation. AI is capable of producing content that looks better than human content at 1/10th of the time and cost.
Now imagine what can you do if you can produce 10 times more video content at a fraction of the cost?
ROI is not only limited to saving time and money. There’s more to it. Including:
- Faster time to market
- Increased output volume
- Better target audience reach
- Improved conversion rates
- Higher engagement levels
Smart businesses are investing in AI tools for video production today as it is a competitive advantage, not a luxury.
Implementing AI video
Want to give this a shot? Let’s see how you can go about it.
Start small, scale fast. Do not jump into AI video production overboard by saying we’re starting with social media videos today and shifting to product demos videos next week.
The best way to start is to zero in on a specific use case for videos where you think the videos can make a considerable impact and then build your presence around that before scaling out.
Create a content calendar.
While AI tools will help you produce video at lightning speed, you should have a content calendar of what you need to produce.
AI will allow you to produce more videos in less time and give your content planning an edge. So use that edge to have all the data and information related to the business you want to build around.
Consistency is key, ensuring quality standards.
Just because you can produce 10X videos with AI does not mean you should cut down your quality standards. Videos reflect your brand. Make sure your videos are meeting your quality standards and then only go live with it.
Measure everything!
One of the best things about digital video content is that it can be measured. The conversion metrics are measurable and available to your disposal.
You can track performance, engagement, and areas of improvement to only know the better.
The future is here
One of the most exciting things to know here is that AI tools for video generation are only getting better.
The stuff that we are able to build videos of today would not have been possible a few years back. So while you think that AI tools are going to get only better, your competition is already using AI tools and technologies to produce better and more engaging content for their viewers.
The AI video generator market is already at hundreds of million and is expected to rise to billions in just a few years’ time.
The business of AI video production has already started and you need to be a part of it!
Go for it
AI video content creation is not a phase. It’s a new standard of online presence you need to build.
You can build the team, in-house or can outsource this to a 3rd party AI video production agency.
But the most important thing to remember is to start.
Start today as every day you hold yourself is your competitor’s gaining an edge over you.
The winners of the online world today are those who have consistent and quality video content. And AI has provided the key that only helps you produce a larger number of high-quality videos for your business. AI has leveled the playing ground for companies of all sizes.
The audience loves watching videos, and your competitors have already started producing them. The only question is- When are you starting?
